A new lab established at the University of South Florida Muma College of Business is bringing together the findings of lab-based research and the practical know-how of sales and marketing. The Center for Marketing and Sales Innovation (CMSI) lab is one of the few labs in the world that combines many sales and marketing disciplines to train students from a variety of disciplines including how biometric sensors can be used to investigate business questions and sales skills.university of south florida admissions USF's Center for Marketing and Sales Innovation Provides Market Research Opportunities | |
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